Tag Archives: internet marketing

Let’s give SEO its due

The last few years have seen a number of changes in terms of how websites are marketed. Marketers now have a numbers of ways of reaching and attracting traffic to their websites.

I keep getting questions and concerns about SEO. … continue reading

How User-friendly is your site?

Successful websites have learnt the art of meeting their customers needs in the most helpful and user-friendly way.

The mantra is not just about providing information but to provide the information keeping in mind the potential customer’s requirements.

I was … continue reading

SEO is here to stay

SEO may be redefined, repackaged, and renamed, but it is definitely not going anywhere.

There is a lot of buzz these days about the changing world of online marketing, especially, SEO. It seems SEO is slowly dying.

SEO is evolving, continue reading

SEO Best practices for Video Optimization

What are the SEO best practices for Video optimization?

We all know that videos are powerful ways of spreading your message but how do we make the most of this powerful medium?

Here are some SEO tips that will help … continue reading

Search Results: Customization is the way forward

We knew all along that this is where search is going but it is truly amazing how search results are now so very customized and when you search you are almost certain you will get an answer.

Thanks to the … continue reading

8 SEO myths

1. SEO is not required for brands :

SEO is required for big brands as well. SEO is a holistic process involving various factors like On- page optimization which involves, design optimization, researching relevant Keywords, content optimization, writing relevant titles, … continue reading

Searching in the Social Networking era

Search is getting more and more customized because of the presence of social networking sites. Searchers are increasingly relying on recommendations, likes, and reviews on anything they wish to buy or subscribe to, from their networking circles. So what does … continue reading

SEO and traditional marketing

How do we differentiate between the traditional way of marketing products and services Vis-à-vis Internet marketing (especially Search engine optimization, SEO)?

Traditionally selling or introducing a product to a customer happens essentially through a face to face meeting with the … continue reading

Online visibility; what lies ahead?

Online visibility has changed drastically over the years for business owners and for online marketers.

There is now a visible change in the online marketing strategies that used to be recommended earlier to online business to increase their website’s online … continue reading