Tag Archives: search engine algorithms

What is SEO?

So what exactly is SEO?

SEO or Search Engine Optimization is the process by which your web site is optimized to perform better on the search engine ranking pages (SERPS), image search, local search, industry specific sites, search directories, information … continue reading

Updates and their repercussions in the life of a webmaster

Till quite some time back, I used to follow every Google update, lap up everything that was being said about the update, and analyze the effect of every update on my website.

Some updates were good, I could see my … continue reading

What is the Penguin update?

From time to time search engines change or tweak their algorithm so that they keep the search results relevant. Penguin update is one of those tweaks.

Let us just say that “Penguin update” is Google’s commitment towards a cleaner and … continue reading

Search Engine Algorithm Updates – How do they effect you?

  • What is a Search Engine Algorithm?

Search engine algorithms are differnet for each search engine. Each serach engine has its own algorithm. The algorithm adopted by each search engine forms the basis of why some web sites rank higher than

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