There is a general feeling that the organic search results space, especially in Google, is shrinking.
Is that really true?
If we were to consider the space on Google’s SERPs, Google AdWords has been there for quite some time now. … continue reading
Tag Archives: google adwords
Say a lot without speaking too much, that’s Twitter for you!
Twitter’s mantra is exactly that. It is interesting how Twitter has been used so successfully by marketers for their online campaigns, for organic as well as paid campaigns.
The advantage of Twitter is, the campaigns can use teaser ads on … continue reading
Is PPC (Pay Per Click) here to stay?
Before answering these questions, let’s take a trip down memory lane on just when did PPC (Pay Per Click) start, it’s evolution and the current status.
The first instance can be traced back to 1996 in a web directory, Planet … continue reading
Effective and simple techniques to get visitors
For any website, new or old, it is indeed a struggle to get visitors in the first place, let alone get them to subscribe to your products/services. Some of the challenges faced especially by newly launched websites are:
1. Lack … continue reading
Holiday season sales with Google AdWords and SEO
With the holiday season at its peak, and a lot of last minute shoppers around, you can still make some quick sales this month. If you have been working on search engine optimizing your website, you may already be seeing … continue reading
How can PPC (Pay per Click) Ads help with SEO?
PPC and SEO; work together to help you achieve your online marketing objective
In my previous posts I have talked about the need for running short term campaigns on Google and Yahoo!
This is especially useful when you have launched … continue reading
SEO for Small Businesses
The SEO basics for small businesses are just the same for any global business, barring a few focused changes. The below-mentioned SEO best practices can help small business owners attract visitors to their websites: –
1. SEO for Web page … continue reading