Tag Archives: impact of customer reviews

Online Reputation Management; Are you doing this?

Managing online reputation is still not considered a necessity but the impact of negative reviews may be far greater than we realize. A brand’s positive image is not built in a day and through advertisements alone. It is a continuous process of engaging customers, of providing them quality after sales services, and being vigilant about what is being said about the brand.

The key is to be proactive and have a plan in place to ensure that the majority of the customers feel attended to and cared for.

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