All posts by Ranjana Jha

The internet has been a great source of interest to me. I have been involved with website promotions and SEO since the late 90s. Those days SEO was not as well-known or wasn't really the top priority for most businesses. The whole SEO concept was still at its nascent stage. It is interesting how SEO has evolved over the past decade. My objective of setting up this website is to share my experiences and help your business attain a higher visibility on the internet.

Most effective ways of increasing traffic to websites

Some of the most effective ways of increasing traffic to websites are listed below. There are no short cuts to this, but utilizing these tips will certainly enable a faster and a continuous inflow of increased traffic to a website.… continue reading

Over-Optimization kills while under-Optimization hurts

Over-Optimization kills while under-Optimization hurts

While it is safe to say that every web page requires to be optimized so that it can be set up for success; how much optimization is enough, is there a defined limit beyond which

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What is AMP and why do you need it?

What is AMP?

AMP stands for Accelerated Mobile Pages. The objective of Accelerated Mobile Pages is to enable web pages to load faster and therefore get displayed faster on mobile devices.

Most of the web pages today have adapted the … continue reading

SEO for Facebook posts

SEO for Facebook posts. Below are the best Practices for optimizing your Facebook posts.

Facebook’s recently launched  tool “The Audience Optimization tool” provides a lot more options for increasing the relevance of your posts on Facebook pages.

This tool comes … continue reading

Google’s Top Three Ranking Factors

Google’s Top Three Ranking Factors

Now that we have the top three ranking factors that Google uses to rank pages, as mentioned-below:

Links, Content, and, RankBrain (not necessarily in that order, and as we know there are various other factors … continue reading

Paint your own canvas with Facebook and watch your mobile traffic grow

Canvas with Facebook

What is Canvas with Facebook and how does it help in online visibility?

Facebook has recently come up with Canvas, and it is really something! It is targeted to mobile users, the Ads are extremely creative but … continue reading

SEO & Creativity; How to get the most of it

SEO & Creativity; the Creative side of SEO; How to get the most of it

SEO is extremely flexible in terms of its applicability, the keyword being optimize, and the operative word being optimize for the internet. SEO & creativity

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Setting Goals for a Website; The most effective way of measuring performance

Setting goals for a website; Why should websites set up goals?

A website is designed and set-up based on the business objectives. Every on-line business has a business objective or goal. Whatever be the nature of business, the business goals … continue reading