All posts by Ranjana Jha

The internet has been a great source of interest to me. I have been involved with website promotions and SEO since the late 90s. Those days SEO was not as well-known or wasn't really the top priority for most businesses. The whole SEO concept was still at its nascent stage. It is interesting how SEO has evolved over the past decade. My objective of setting up this website is to share my experiences and help your business attain a higher visibility on the internet.

Relevant local traffic with Yext

Relevant local traffic is now possible if you use Yext. One of the main benefits of using Yext is that it enables you to attract local potential customers by providing easy to use interface for managing and optimizing local-specific listings.…

Internal Site Search for higher converting sites

What is Internal Site Search?

Internal site search happens when a visitor uses the search box within your website to look for information.

Typically, a visitor reaches a website by performing external searches on search engines, social networking sites, or …

Online Customer Reviews and their impact on Businesses

Online customer reviews and their increasing importance for businesses today

With the rise of Social media, online customer reviews have started playing a major role. Today, if I need to watch a film, eat out at a new restaurant, stay …

Long tail keywords for relevant traffic

Long tail keywords

Attract more traffic by including long tail keywords in your content. This post takes you in detail about long tail keywords and why you should use them where relevant.

What are long tail keywords?

Long tail keywords …

Linguistic search engine; Ludwig, the SE with a difference

Not very confident in expressing yourself in English? No worries, Ludwig is here

Ludwig, the linguistic search engine is what you need to write confidently. If English is not your native language, and you find it sometimes challenging to put …