The S3 (Social-SEO-SEM) Synthesis

S3 Synthesis is what I call the combination of the three S’s: “Social Networking, SEO, and SEM” of Internet Marketing. The internet, and the way people access and use the internet, has been evolving at a rapid speed.

It is apparent that marketers will need to evolve their internet marketing strategies in keeping with the changing needs. Social networking, SEO, and SEM can no longer remain isolated techniques, they are and they will need to converge together to form a more powerful, effective, and efficient way of attracting relevant traffic.

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Into the visual Age

Visually appealing and relevant content verses textual pages of valuable, relevant, and informative content? Which of these two do you think will make more impact? Is it visuals, textual content, or a middle path?

The challenge today is to have content that is persuasive, is of high quality, unique, and also caters to shorter attention spans!

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Are you PINing for more?

PINterest is soon going to turn into a very busy marketplace. If you have not yet reserved a place for your business at PINterest, you may lose out to the competition.

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The Google & Twitter marriage of convenience

With the Google Twitter deal active and up and about, how is it going to impact searches and Internet marketing in the coming future?

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Are Mobile Internet browsers losing their importance?

With free and paid mobile applications available for almost everything under the Sun, do we still need mobile internet browsers?

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Hungry? Just Go to Google

Yearning for something nice to eat…
Google has a fast and efficient solution!

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With Google Knowledge Graph you “click no further”

Is that true? Is this what is going to happen in the future?
How will Google knowledge graph impact SEO & SERPs?

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Doorway to trouble?

Doorway pages are used by many websites to drive traffic and to obtain higher rankings on search engines. Doorway pages are certainly not one of the best practices. A recent update from Google Webmaster Central confirms that they are aware of such practices and will start adjusting their search results soon.

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Mobile Friendliness is now a Must for every website

With Google’s announcement of rolling in “Mobile friendliness” factor in their ranking signal starting April 21, it is critical that webmasters start implementing and creating websites that are mobile friendly.

Not only because you may lose traffic from Google but more importantly this is where the future of search is. Mobile best practices for an optimized performance in Mobile devices are a must for every site since more and more users are using mobile devices to perform search.

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